Marketing Executive (Owned Channel)

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  "location": {
    "raw": "Bangkok, 10330, Thailand",
    "city": "Bangkok",
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    "reason": "bamboohr_production_catalog",
    "included": true,
    "location": {
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    "id": "791",
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      "city": "Bangkok",
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    "departmentLabel": "東南亞行銷部(SEA marketing Department)",
    "employmentStatusLabel": "Full-Time"
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    "location": {
      "city": "Bangkok",
      "state": null,
      "postalCode": "10330",
      "addressCountry": "Thailand"
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    "datePosted": "2026-06-03",
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    "description": "<p><span style=\"font-weight: bold\">Role Overview</span><br>KKday is looking for a Marketing Executive to support the Thailand market’s owned channels. This role will report to a CRM Team Lead to drive traffic, improve user engagement, and boost conversion for the Thailand market.</p>\n<p><br></p>\n<p><span style=\"font-weight: bold\">Key Responsibilities</span></p>\n<ul>\n<li>Localise marketing materials and content to ensure they are relevant, clear, and engaging for Thai users.</li>\n<li>Manage and update KKday owned-channel assets, including homepage, category pages, product pages, CRM placements, KKday Thai social media and other web and app placements.</li>\n<li>Liaise with HQ and BD teams to identify suitable deals based on Thailand market needs to improve conversion rate.</li>\n<li>Coordinate with internal teams, including owned, earned, and paid media teams, to ensure traffic exposure and campaign alignment.</li>\n<li>Support coupon setup for SEA and Thailand market-level campaigns, including promo code creation, checking, and tracking.</li>\n<li>Use AI tools to support marketing content creation as a guideline and localize to meet Thai market needs.</li>\n<li>Track basic campaign performance data, including traffic, clicks, CTR, conversion, coupon usage, and bookings, and share simple insights for improvement.<br></li>\n<li>Support growth marketing operations for the SEA market when needed. </li>\n</ul>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">Requirements</span></p>\n<ul>\n<li>Based in Thailand, or highly familiar with the Thailand market.</li>\n<li>Related background in Tourism or E-commerce (&gt;1 year)</li>\n<li>Good understanding of web, in-app, CRM &amp; SNS.</li>\n<li>Strong attention to detail.</li>\n<li>Data-driven with strong attention to detail.</li>\n<li>Good understanding of Thai consumer behavior, local travel trends, holidays, and promotional periods is an advantage.</li>\n<li>Proactive, eager to learn, and able to work independently with guidance.</li>\n<li>Fluent in Thai and English; Chinese is an advantage.</li>\n</ul>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">What You’ll Gain</span></p>\n<ul>\n<li>Company’s perks and benefits upon confirmation.</li>\n<li>Hands-on experience in Online Travel Agency, CRM and social media marketing for one of the largest travel-experience platforms in Asia.</li>\n<li>Advantage on working with AI and top automation systems for work efficiency.</li>\n<li>Collaborate and learn from each other with different markets from various countries.<br></li>\n</ul>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">Benefits Package:</span></p>\n<ul>\n<li>MacBook and extended monitor provided for work</li>\n<li>Free pantry for personnel</li>\n<li>Special tariff for personnel when purchasing KKday products</li>\n<li>Company Insurance package (upon confirmation)</li>\n</ul>",
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    "jobOpeningName": "Marketing Executive (Owned Channel)",
    "departmentLabel": "東南亞行銷部(SEA marketing Department)",
    "jobOpeningStatus": "Open",
    "minimumExperience": "Mid-level",
    "jobOpeningShareUrl": "https://kkday.bamboohr.com/careers/791",
    "employmentStatusLabel": "Full-Time"
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