Trade Marketing Manager

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  "active_status": "active"
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  "language": "en",
  "location": {
    "raw": "Cape Town, Western Cape, 8000, South Africa",
    "city": "Cape Town",
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  "list_job": {
    "id": "300",
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    "location": {
      "city": "Cape Town",
      "state": "Western Cape "
    },
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    "departmentId": "18451",
    "locationType": "2",
    "jobOpeningName": "Trade Marketing Manager ",
    "departmentLabel": "SKOON.",
    "employmentStatusLabel": "Full-Time"
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  "detail_job_opening": {
    "location": {
      "city": "Cape Town",
      "state": "Western Cape ",
      "postalCode": "8000",
      "addressCountry": "South Africa"
    },
    "datePosted": "2026-04-22",
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    "description": "<p><span style=\"font-size: 10pt\">The Trade Marketing Manager plays a crucial role in maximizing product visibility, strengthening brand awareness, and driving sales within the trade channel. This position is responsible for developing and executing strategic marketing plans that align with business objectives while fostering strong collaboration with sales teams, trade partners, and internal stakeholders.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\"><span style=\"font-weight: bold\">Job Roles &amp; Key Responsibilities: </span><em>(This is not an exhaustive list)</em></span><span style=\"font-size: 10pt\"><em> </em></span></p>\n<p><span style=\"font-size: 10pt\"><em> </em></span></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">A.    Trade Marketing</span><br></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">1.  Digital Assets</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Manage the distribution of digital assets to retailers and</span></li>\n<li><span style=\"font-size: 10pt\">Customise images according to client specifications, including barcodes and product</span></li>\n<li><span style=\"font-size: 10pt\">Brief the design team on digital assets such as banners, mailers, and social media</span></li>\n<li><span style=\"font-size: 10pt\">Collaborate with design and copy teams for asset</span></li>\n<li><span style=\"font-size: 10pt\">Ensure timely activation of digital content, meeting deadlines and keeping Key Account Managers (KAMs) informed.</span></li>\n<li><span style=\"font-size: 10pt\">Provide pack shots, lifestyle images, and videos to retailers and</span></li>\n<li><span style=\"font-size: 10pt\">Coordinate the arrangement of open files for</span></li>\n<li><span style=\"font-size: 10pt\">Support queries in a timely</span></li>\n<li><span style=\"font-size: 10pt\">Brief copy updates and obtain necessary</span></li>\n<li><span style=\"font-size: 10pt\">Meet deadlines through the submission of campaign briefs for individual marketing campaigns requested by KAMs.</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">2.  Trade Activity</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Plan, execute and ensure all trade activities such as Gift With Purchase (GWP) programs, hampers, and limited edition Value Added Packs (VAPs) are in trade timeously</span></li>\n<li><span style=\"font-size: 10pt\">Obtain quotes and invoices, and liaise with the Finance</span></li>\n<li><span style=\"font-size: 10pt\">Ensure timely delivery of trade promotional items to stores and</span></li>\n<li><span style=\"font-size: 10pt\">Manage quotes, invoices, and new vendor applications in collaboration with</span></li>\n<li><span style=\"font-size: 10pt\">Approve samples and testers from the brand and ensure timely delivery to trade</span></li>\n<li><span style=\"font-size: 10pt\">Trade and buyer samples to be distributed where possible 8-10 weeks prior to launch</span></li>\n<li><span style=\"font-size: 10pt\">Provide monthly updates on competitor activities across beauty</span></li>\n<li><span style=\"font-size: 10pt\">Maintain and update price index sheets</span></li>\n<li><span style=\"font-size: 10pt\">Present monthly trade marketing activities at S&amp;OP Meetings</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">3.  Point of Sale (POS) &amp; Signage</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Build relationships with relevant agencies, including WUF, printers, photographers, designers, and suppliers.</span></li>\n<li><span style=\"font-size: 10pt\">Source and onboard new suppliers, ensuring all necessary documentation is completed.</span></li>\n</ul>\n<ul>\n<li><span style=\"font-size: 10pt\">Develop concepts and design briefs for trade</span></li>\n<li><span style=\"font-size: 10pt\">Approve samples and testers, ensuring timely</span></li>\n<li><span style=\"font-size: 10pt\">Manage quotes and invoices with accounts and</span></li>\n<li><span style=\"font-size: 10pt\">Measure necessary shelf and POS dimensions across</span></li>\n<li><span style=\"font-size: 10pt\">Brief printing of all POS materials, including flyers and</span></li>\n<li><span style=\"font-size: 10pt\">Ensure brand sign-off on all</span></li>\n<li><span style=\"font-size: 10pt\">Oversee the distribution of POS materials to stores before product</span></li>\n<li><span style=\"font-size: 10pt\">Communicate standard planograms and shelf designs to relevant departments and agencies</span></li>\n<li><span style=\"font-size: 10pt\">Ensure all signage reaches stores and representatives before campaign</span></li>\n<li><span style=\"font-size: 10pt\">Maintain SKOON. merchandise in an organized and secure</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">4.  Representatives &amp; Promoters</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Organize and pack all the required promotional</span></li>\n<li><span style=\"font-size: 10pt\">Oversee the design, production, and distribution of promoter tables/stations.</span></li>\n<li><span style=\"font-size: 10pt\">Manage uniforms, onboarding packs, and badges.</span></li>\n<li><span style=\"font-size: 10pt\">Provide digital assets to representatives for client sharing.</span></li>\n<li><span style=\"font-size: 10pt\">Communicate store layouts and planograms to representatives.</span></li>\n<li><span style=\"font-size: 10pt\">Ensure timely printing and distribution of promotional signage such as tent cards and</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">5.  In-Store Activations &amp; Events</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Develop activation concepts and design briefs, ensuring all deadlines are</span></li>\n<li><span style=\"font-size: 10pt\">Manage full setups for all</span></li>\n<li><span style=\"font-size: 10pt\">Assist with end-to-end planning of activations, ensuring strong marketing and stakeholder</span></li>\n<li><span style=\"font-size: 10pt\">Ensure budget compliance and timely execution.</span></li>\n<li><span style=\"font-size: 10pt\">Conduct monthly in-store visits to assess brand consistency across malls and</span></li>\n<li><span style=\"font-size: 10pt\">Analyze top-performing malls and identify new activation</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">6.  Trade Presenters</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Ensure accurate and complete trade presenter information reaches the design</span></li>\n<li><span style=\"font-size: 10pt\">Oversee the concept, design, and finalization process in collaboration with relevant</span></li>\n<li><span style=\"font-size: 10pt\">Provide necessary barcodes, SKUs, and descriptions to the design</span></li>\n<li><span style=\"font-size: 10pt\">Obtain brand approval and attend stakeholder meetings to gather and disseminate key</span></li>\n<li><span style=\"font-size: 10pt\">Verify pricing accuracy on all trade</span></li>\n<li><span style=\"font-size: 10pt\">Submit final trade presenters 8–10 weeks prior to launch for trade sell-in and listing</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">7.  Budget Management</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Manage and optimize the allocated trade marketing budget effectively.</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">8.  Pricing Management</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Maintain and update all pricing</span></li>\n<li><span style=\"font-size: 10pt\">Ensure pricing accuracy across all trade collateral and trade</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">9.  Competitor Activity</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Research and feedback on competitor landscape</span></li>\n<li><span style=\"font-size: 10pt\">Present monthly competitor activities at S&amp;OP Meetings</span></li>\n<li><span style=\"font-size: 10pt\">Maintain and update price index sheets monthly and present at our monthly S&amp;OP meetings</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">10.             Budget Management</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Effectively manage the allocated Trade Marketing</span></li>\n</ul>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">B.    Administration &amp; Reporting</span><br></p>\n<p><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Support with Ad hoc reporting requests from the National Commercial</span></li>\n<li><span style=\"font-size: 10pt\">Share monthly Door Ranking for all trade partners</span></li>\n<li><span style=\"font-size: 10pt\">Capture and share accurate monthly sell-in and sell-through data for all Trade partners and agencies</span></li>\n<li><span style=\"font-size: 10pt\">Collate and share monthly sell through data for all Trade partners to be uploaded into the sales target sheet</span></li>\n<li><span style=\"font-size: 10pt\">Assist with ad hoc target sheets requests as and when required by the National Commercial Manager</span></li>\n</ul>",
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    "jobOpeningName": "Trade Marketing Manager ",
    "departmentLabel": "SKOON.",
    "jobOpeningStatus": "Open",
    "minimumExperience": "Experienced",
    "jobOpeningShareUrl": "https://silvertreebrands.bamboohr.com/careers/300",
    "employmentStatusLabel": "Full-Time"
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