Marketing & Communications Manager (m/f/d) – DSEI Germany

{
  "content_hash": "5907ee4c3b100f1f62df3aa29c9c363043ac532d6b3766597b1bbcb21ccafd62",
  "source_hash": "e206bcda11ba1692438741c21ad8600e207927382f518ccb38fc29730690144e",
  "last_changed_at": "2026-05-30T06:10:18.248Z",
  "active_status": "active"
}

{
  "language": "en",
  "location": {
    "raw": "Berlin",
    "city": null,
    "region": null,
    "country": "Berlin",
    "is_remote": false,
    "confidence": 0.8
  },
  "salary_max": null,
  "salary_min": null,
  "inferred_at": "2026-06-06T07:49:21.984Z",
  "launch_scope": {
    "reason": "personio_production_catalog",
    "included": true,
    "location": {
      "raw": "Berlin",
      "city": null,
      "region": null,
      "country": "Berlin",
      "is_remote": false,
      "confidence": 0.8
    },
    "countries": [
      "Berlin"
    ]
  },
  "remote_policy": null,
  "salary_period": null,
  "workplace_type": null,
  "salary_currency": null
}

{}

{
  "id": "2072895",
  "name": "Marketing & Communications Manager (m/f/d) – DSEI Germany",
  "office": "Berlin",
  "keywords": [],
  "schedule": "full-time",
  "createdAt": "2025-04-28T09:37:02+00:00",
  "seniority": "experienced",
  "department": "Marketing",
  "occupation": "general_and_other_marketing_and_product",
  "subcompany": "DSEI Germany GmbH",
  "employmentType": "permanent",
  "jobDescriptions": [
    {
      "name": "Your mission",
      "value": "<strong>Campaign Strategy & Execution</strong><br><ul style=\"margin-top:0cm;\"><li>Drive the evolution of the DSEI Germany marketing strategy, focusing on scalable campaigns that elevate our national and international presence.</li><li>Take full ownership of integrated marketing campaigns—from concept to execution—across online, offline, performance, and PR channels, with a particular focus on email, Linkedin marketing and digital advertising. </li><li>Build data-driven campaign structures, KPI frameworks, and smart audience segmentation for both exhibitor and visitor marketing.</li><li>Develop impactful messaging, creative communication concepts, and sales materials that clearly position DSEI Germany in a competitive global market.</li></ul><strong>Audience Development & Performance Marketing</strong><br><ul style=\"margin-top:0cm;\"><li>Shape and deliver audience-growth initiatives that increase visitor numbers, generate qualified leads, and boost conversions.</li><li>Analyze campaign performance across all touchpoints and turn insights into actionable optimizations.</li><li>Introduce innovative tools, technologies and workflows that enhance lead nurturing and streamline conversion processes.</li></ul><strong>Brand Management & Content Leadership</strong><br><ul style=\"margin-top:0cm;\"><li>Ensure a strong and consistent brand presence across all campaigns, in close collaboration with the global DSEI brand team.</li><li>Execute our content strategy through marketing channels to engage audiences and drive event registrations</li><li>Monitor market developments and competitive landscapes to identify key themes and opportunities for impactful campaign storytelling.</li></ul><strong>Stakeholder & Partner Communication</strong><br><ul style=\"margin-top:0cm;\"><li>Support strong relationships with ministries, authorities, international delegations, associations, and industry partners.</li><li>Manage and coordinate media partners, industry associations, and external agencies with a strategic, solution-oriented approach.</li></ul><strong>Project management & internal collaboration</strong><br><ul style=\"margin-top:0cm;\"><li>Lead selected campaign and operations subprojects with ownership and accountability.</li><li>Work hand-in-hand with senior leadership, Sales, Event Operations, and international DSEI teams to align strategies and goals.</li><li>Support the development of conference and program content through research and insight-driven recommendations.</li></ul>"
    },
    {
      "name": "Your profile",
      "value": "<ul style=\"margin-top:0cm;\"><li>Several years of marketing experience, ideally with demonstrable success in campaign management driving strong results through marketing channels.</li><li>Strong, hands-on expertise across digital marketing, performance marketing, and classic communication formats.</li><li>Organized, analytical, and structured—paired with a hands-on attitude and an eye for detail.</li><li>Confident communicator with excellent verbal and written skills.</li><li>Fluent in German and business-proficient in English.</li><li>Experience working with political, governmental, or industrial stakeholders is a plus but not required</li></ul>"
    },
    {
      "name": "Why us?",
      "value": "We offer:<br><ul style=\"margin-top:0cm;\"><li>A central role in building one of Europe’s most important new defense exhibitions—your work will directly shape the event’s visibility and impact.</li><li>Significant creative freedom and influence over campaign strategy, messaging, and brand positioning.</li><li>Close collaboration with international teams from Clarion Events Group and DSEI UK.</li><li>A dynamic, high-performing, and truly international working environment.</li></ul>We stand for equal opportunities, diversity and respectful cooperation. All qualified applicants will be considered regardless of ethnic origin, skin colour, religion/belief, gender, national origin, disability or other legally protected characteristics.<br>Due to the scope of our activities, this position requires a background check, which must be successfully completed and continuously maintained."
    }
  ],
  "occupationCategory": "marketing_and_product",
  "recruitingCategory": "Festangestellte"
}