Vice President of Communications (22883)

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    "description": "<p><span style=\"font-size:14px\"><span style=\"font-family:Arial,Helvetica,sans-serif\"><strong><u>Job Summary: </u>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </strong>&nbsp;</span></span></p>\r\n\r\n<p style=\"text-align:justify\"><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">The Vice President of Communications is a strategic leader responsible for overseeing the development and execution of comprehensive branding and communication strategies that enhance brand awareness, support business growth, and foster community and stakeholder engagement within the healthcare sector. This role plays a critical part in aligning the organization&#39;s mission, vision, and values with internal and external messaging.</span></span></p>\r\n",
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margin-left:8px\"><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Strong background in brand strategy, digital marketing, public/media relations, and content creation.</span></span></li>\r\n\t<li style=\"text-align:justify; margin-left:8px\"><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Exceptional leadership, project management, and analytical skills.</span></span></li>\r\n\t<li style=\"text-align:justify; margin-left:8px\"><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Experience with CRM systems, SEO/SEM, marketing automation, and data-driven marketing practices.</span></span></li>\r\n</ul>\r\n\r\n<h1 style=\"margin-top:24px; margin-bottom:5px\"><span style=\"display:block;font-size:14px;\"><span style=\"color:#000000;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\"><span style=\"font-weight:normal\"><b><u>Essential Functions:</u></b></span></span></span></span></h1>\r\n\r\n<ul style=\"list-style-type:square\">\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Develop and lead the overall communication strategy in alignment with organizational goals.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Serve as a brand steward&mdash;ensuring consistency across all platforms, messages, and materials.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Lead crisis communication and media strategy, including public relations management.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Oversee digital marketing, advertising, patient engagement campaigns, and content strategy.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Collaborate with clinical and operational teams to support service line growth, patient acquisition, and referral marketing.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Monitor market trends, patient demographics, and competitive landscape to inform strategy.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Direct internal communication strategies that engage and inform staff across all departments and locations.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Craft executive communications, thought leadership white papers, and press releases.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Collaborate with various teams to enhance website performance, usability and search engine optimization to maximize viewer reach. </span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Serve as the primary contact for media relations, speaking engagements, and community outreach.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Lead and develop a high-performing marketing and communications team.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Manage agency relationships, marketing vendors, and consultants as needed.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Oversee budget development and ROI analysis for marketing initiatives.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Support Human Capital strategies to attract talent and project a positive work environment. </span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Promote community partnerships, sponsorships, and events that elevate the organization&#39;s visibility.</span></span></li>\r\n\t<li><span style=\"display:block;font-size:14px;\"><span style=\"font-family:Arial,Helvetica,sans-serif;\">Collaborate with development/foundation teams on donor marketing efforts.</span></span></li>\r\n</ul>\r\n\r\n<p>&nbsp;</p>\r\n\r\n<p><span style=\"font-size:14px\"><span style=\"font-family:Arial,Helvetica,sans-serif\"><em><strong>We are an Equal opportunity employer; 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