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"description": "<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">LXT is an emerging leader in AI training data to power intelligent technology for global organizations. In partnership with an international network of contributors, LXT collects and annotates data across multiple modalities with the speed, scale, and agility required by the enterprise. Our global expertise spans over 145 countries and more than 1,000 language locales. Founded in 2010, LXT is headquartered in Toronto, Canada with a presence in the United States, UK, Egypt, India, Turkey, and Australia. The company serves customers in North America, Europe, Asia Pacific, and the Middle East. </span><br></p>\n<p><br></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">We are hiring SEO Specialist who excels in both content and technical SEO. In this independent role, you'll take full ownership of optimizing LXT’ online presence and implement all SEO initiatives hands-on.</span><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></p>\n<p><br></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\"><span style=\"text-decoration: underline\">Responsibilities</span></span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">Content SEO:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Develop data-driven content strategies to increase organic visibility</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Conduct comprehensive keyword research and competitive analysis</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Create SEO-optimized content independently (blog posts, landing pages, website copy, etc) that resonates with our target audience</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Optimize existing content and identify content gaps</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Monitor content performance and derive actionable recommendations</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Brief writers on new content, and edit their articles before publication</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">Technical SEO:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Optimize website architecture and internal linking structure in WordPress</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Identify and resolve technical SEO issues (crawling errors, indexing problems, duplicate content)</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Improve Core Web Vitals, page speed, and mobile usability</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Implement structured data (schema markup) and monitor technical website health</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Ensure proper XML sitemaps, robots.txt, and canonical tag implementation</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Collaborate with external developers when major technical changes are needed</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">Off Page SEO:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Experience building high quality backlinks</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">Reporting & Analysis:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Create meaningful SEO reports and dashboards in Looker Studio</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Conduct regular SEO audits and track KPI performance</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Analyze data from Semrush, Google Search Console, and GA4 to inform strategy</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\"><span style=\"text-decoration: underline\">Qualifications</span></span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">3-5 years of proven SEO experience with demonstrable results</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Strong expertise in both content optimization and technical SEO</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Excellent writing skills with the ability to create engaging, SEO-optimized content</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Ability to translate complex topics into clear, accessible content</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Awareness of AI products and services</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Expert-level knowledge of Semrush</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Proficient with Google Search Console, Google Analytics 4, and Looker Studio</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Solid experience working with WordPress</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Understanding of HTML, CSS, and basic JavaScript</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Ability to implement SEO-relevant changes independently</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Analytical mindset with strong problem-solving skills</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Highly organized and self-motivated to work independently</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Comfortable working autonomously and setting your own priorities</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Strong communication skills to explain technical concepts clearly</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">English Fluency</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\"><span style=\"text-decoration: underline\">Additional information:</span></span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">LXT is an equal opportunity employer and ensures that no applicant is subject to less favorable treatment on the grounds of gender, gender identity, marital status, race, color, nationality, ethnicity, age, sexual orientation, socio-economic, responsibilities for dependents, or physical or mental disability. Any hiring decision is made on the basis of skills, qualifications, and experiences.</span></p>\n<p><br></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">We measure our success as a business, not only by delivering great products and services and continually increasing our assets under administration and market share but also by how we positively impact people, society, and the planet.</span></p>",
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