Copy Lead

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  "source_hash": "7dd6f7e09d2e6f15bdec6c8c7303d3d4703056f87d5d333eff2c4665214273fa",
  "last_changed_at": "2026-05-29T07:01:38.728Z",
  "active_status": "active"
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{
  "language": "en",
  "location": {
    "raw": "Boston, MA",
    "city": "Boston",
    "region": "MA",
    "country": "United States",
    "is_remote": false,
    "confidence": 0.9
  },
  "salary_max": null,
  "salary_min": null,
  "inferred_at": "2026-06-06T07:57:37.651Z",
  "launch_scope": {
    "reason": "english_us_canada",
    "included": true,
    "language": "en",
    "location": {
      "raw": "Boston, MA",
      "city": "Boston",
      "region": "MA",
      "country": "United States",
      "is_remote": false,
      "confidence": 0.9
    },
    "countries": [
      "United States"
    ]
  },
  "remote_policy": "hybrid",
  "salary_period": null,
  "workplace_type": "hybrid",
  "salary_currency": null
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{}

{
  "lists": [
    {
      "text": "RESPONSIBILITIES:",
      "content": "<div>\n\n<li>\n<p>Lead concept development and write high-impact campaign ideas including taglines, campaign lines, and headline-driven executions across channels</p>\n</li>\n<li>\n<p>Own creative output across key projects, setting the bar for quality, craft, and originality</p>\n</li>\n<li>\n<p>Translate briefs and insights into compelling creative territories, including naming systems, campaign platforms, and narrative frameworks</p>\n</li>\n<li>\n<p>Write across OOH, print, digital, email, experiential including scripts for video and social content, with a strong understanding of platform-specific best practices</p>\n</li>\n<li>\n<p>Partner cross-functionally with brand, design, and creative teams to deliver integrated campaigns, social content, and partnerships</p>\n</li>\n<li>\n<p>Present and articulate creative concepts clearly and persuasively to internal stakeholders, incorporating feedback to strengthen the work</p>\n</li>\n<li>\n<p>Provide feedback and elevate other writers’ work</p>\n</li>\n<li>\n<p>Work alongside creative leadership to protect and evolve the WHOOP voice</p>\n</li>\n\n</div>"
    },
    {
      "text": "QUALIFICATIONS:",
      "content": "<div>\n\n<li>\n<p>5–8 years of experience in copywriting with a strong portfolio of campaign or brand work</p>\n</li>\n<li>\n<p>Demonstrated expertise in crafting taglines, campaign lines, and concept-driven creative</p>\n</li>\n<li>\n<p>Experience writing scripts for video, social, and other narrative formats</p>\n</li>\n<li>\n<p>Strong understanding of social platforms and how to create work that resonates in culture</p>\n</li>\n<li>\n<p>Experience developing naming systems for campaigns, products, or initiatives</p>\n</li>\n<li>\n<p>Strong creative instincts with the ability to generate, refine, and elevate big ideas</p>\n</li>\n<li>\n<p>Experience collaborating with cross-functional teams and contributing to fast-paced, iterative creative processes</p>\n</li>\n<li>\n<p>Comfort presenting creative work and engaging in constructive critique with peers and stakeholders</p>\n</li>\n<li>\n<p>Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.&nbsp;</p>\n</li>\n\n</div>"
    }
  ],
  "country": "US",
  "createdAt": 1778509108308,
  "updatedAt": null,
  "categories": {
    "team": "Marketing",
    "location": "Boston, MA",
    "commitment": "Full Time",
    "allLocations": [
      "Boston, MA",
      "New York, NY"
    ]
  },
  "salaryRange": null,
  "workplaceType": "hybrid"
}