Product Marketing Manager

{
  "content_hash": "d5e08d22b2be484326a32585022d97df87eb85496daf6298e90df0972b91c1c9",
  "source_hash": "69eef87e91fa0c6d15a1573178687569b1a7ddce5d3a9a622314570b4f7434cd",
  "last_changed_at": "2026-06-06T08:47:17.023Z",
  "active_status": "active"
}

{
  "language": "en",
  "location": {
    "raw": "New York, New York, 10016, United States",
    "city": "New York",
    "region": null,
    "country": "United States",
    "is_remote": false,
    "confidence": 0.95
  },
  "salary_max": null,
  "salary_min": null,
  "inferred_at": "2026-06-06T08:47:17.018Z",
  "launch_scope": {
    "reason": "bamboohr_production_catalog",
    "included": true,
    "location": {
      "raw": "New York, New York, 10016, United States",
      "city": "New York",
      "region": null,
      "country": "United States",
      "is_remote": false,
      "confidence": 0.95
    },
    "countries": [
      "United States"
    ]
  },
  "remote_policy": null,
  "salary_period": null,
  "workplace_type": null,
  "salary_currency": null
}

{}

{
  "list_job": {
    "id": "373",
    "isRemote": null,
    "location": {
      "city": "New York",
      "state": "New York"
    },
    "atsLocation": {
      "city": null,
      "state": null,
      "country": null,
      "province": null
    },
    "departmentId": "19089",
    "locationType": "2",
    "jobOpeningName": "Product Marketing Manager",
    "departmentLabel": "Other Marketing",
    "employmentStatusLabel": "Full-Time"
  },
  "detail_errors": [],
  "detail_job_opening": {
    "location": {
      "city": "New York",
      "state": "New York",
      "postalCode": "10016",
      "addressCountry": "United States"
    },
    "datePosted": "2026-06-05",
    "atsLocation": {
      "city": null,
      "state": null,
      "country": null,
      "countryId": null
    },
    "description": "<p><span style=\"color: rgb(195, 0, 20); font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Join beqom — where tech meets impact</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">beqom is a high-growth B2B SaaS company that provides industry-leading tools for pay equity and transparency, compensation, and performance management.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Trusted by some of the world’s most respected companies, beqom enables HR and business leaders to navigate global compliance and make smarter pay decisions that attract, retain, and motivate top talent.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Founded in Switzerland and serving clients worldwide, our powerful, enterprise-ready products are fuelled by beqom pay intelligence.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(7, 62, 56); font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Role Overview</span></p>\n<p><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">As a Product Marketing Specialist at beqom, you’ll be at the heart of our commercial success — shaping how we position, launch, and enable the market around our products.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Reporting to the Head of Product Marketing and working closely with Product, Marketing, Sales, and Services teams, you will own the tactical execution of product marketing strategy: from compelling messaging and go-to-market planning, to sales enablement and competitive positioning. </span></p>\n<p><br></p>\n<p><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">This is a role for someone who can move seamlessly between strategic thinking and hands-on delivery — and who brings a genuine curiosity about how AI can make that work sharper and faster.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(7, 62, 56); font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">What you'll be doing</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(7, 62, 56); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Positioning &amp; Messaging</span></p>\n<ul>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Work with the Head of Product Marketing to develop and execute product marketing strategies and plans for new and existing products, timed to business priorities.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Create compelling, differentiated product messaging tailored to distinct buyer groups, segments, and industry verticals.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Develop clear campaign briefs and collaborate with demand generation on execution.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Ensure consistency of messaging across all customer touchpoints — website, email, sales decks, and collateral.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Produce high-quality sales assets including pitch decks, one-pagers, playbooks, brochures, product videos, objection-handling guides, and FAQs that support every stage of the sales cycle.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Maintain regular updates of competitive battlecards, objection-handling guidance, and positioning materials in response to market shifts.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Define and evolve beqom’s USPs in collaboration with Product, ensuring they resonate with buyer needs and market dynamics.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Create monthly analysis and progress reports on product marketing activity, with clear metrics and KPIs.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(7, 62, 56); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Sales Enablement</span></p>\n<ul>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Design, coordinate, and deliver field enablement programmes that support product launches, messaging updates, and major GTM initiatives.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Partner with Product to roll out product updates in an actionable, field-friendly format.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Champion a culture of continuous learning and field empowerment across the commercial organisation through sales accreditation programmes.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Develop, maintain, and evolve a central library of enablement content and resources.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Track adoption and impact of enablement programmes and iterate based on feedback and performance data.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(7, 62, 56); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Cross-Functional Collaboration</span></p>\n<ul>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Act as a trusted partner to commercial colleagues, ensuring consistent articulation of product value across all touchpoints.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Collaborate with Product Management, Marketing, Sales, and other teams to ensure successful product launches and seamless market integration.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Work in close alignment with the Growth Marketing team to coordinate campaigns, sales plays, and promotional activities that build product awareness and generate leads in targeted markets.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Partner with Sales and Product Management to develop bespoke materials that support growth opportunities with major clients.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(7, 62, 56); font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Skills &amp; Experience</span></p>\n<p><br></p>\n<p><span style=\"color: #111111; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">What you'll bring</span></p>\n<ul>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Proven experience in product marketing or a closely related role in B2B tech, with a strong understanding of SaaS buyer journeys.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Demonstrable experience crafting messaging and supporting go-to-market for portfolio products.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Experience with product launches and go-to-market planning.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Experience supporting software product lifecycle communications including general availability and release communications.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Strong customer-centric mindset — able to identify pain points and translate them into compelling marketing strategies.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Proven stakeholder management skills, including working with senior leadership and cross-functional teams.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Strategic thinker with strong execution skills — you can move from idea to action with clarity and pace.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">An AI-first mindset, actively exploring how GenAI tools can improve and accelerate your work.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Excellent project management and organisational skills, with strong attention to detail.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Strong written and verbal communication skills.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Bachelor’s degree in Marketing, Business Administration, or a related discipline (or equivalent experience).</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: #111111; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">Bonus points if you have</span></p>\n<ul>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Experience in the HR tech space or selling into HR and Finance buyers.</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Fluent in French</span></li>\n<li><span style=\"color: rgb(17, 17, 17); font-family: Arial, sans-serif; font-size: 10pt\">Familiarity with compensation management, pay equity, or performance management solutions.</span></li>\n</ul>",
    "compensation": null,
    "departmentId": "19089",
    "locationType": "2",
    "seekPromoted": false,
    "jobCategoryId": null,
    "jobOpeningName": "Product Marketing Manager",
    "departmentLabel": "Other Marketing",
    "jobOpeningStatus": "Open",
    "minimumExperience": "Mid-level",
    "jobOpeningShareUrl": "https://beqom.bamboohr.com/careers/373",
    "employmentStatusLabel": "Full-Time"
  }
}