Marketing Content Creator (Contour)

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    "description": "<p><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><strong><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\"><span style=\"color:#41a7c3;\">POSITION OVERVIEW</span></span></span></strong></span></span></p>\n\n<p><span style=\"font-size:11pt;\"><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Responsible for defining and executing a specific social media strategy. This role requires a thorough understanding of Contour Dermatology’s basics, brand aesthetic and a natural desire to connect with the social media world.</span></span></span></p>\n\n<p> </p>\n\n<p><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><strong><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\"><span style=\"color:#41a7c3;\">ESSENTIAL DUTIES AND RESPONSIBILITIES</span></span></span></strong><strong> </strong><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">include, but are not limited to, the following: </span></span></span></span></p>\n\n<ul>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Cultivating new communities and managing branded communities on the company’s behalf using Facebook, Twitter, YouTube, Instagram, and other social media platforms. </span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Develop and implement innovative, results driven growth strategies across all social media platforms. </span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Review all posts to ensure they appropriately reflect Contour Dermatology’s brand and tie back to our Credo, Vision Statement, Motto, and Company Basic’s.</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Film Company approved meetings, events, and treatments to utilize for social media content.</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Own the content calendar that will engage, grow and convert followers, integrating with marketing, editorial, and cross-channel promotions</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Responsible for all writing, scheduling, filming, monitoring, and engagement. Collaborate with other department supervisors to request assistance if needed.</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Video and photo editing to prepare for posting on social media platforms.</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Create, manage, and implement social media calendar ideas for current and upcoming events. Calendar should have current events and upcoming events.</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Work closely with SEO Manager and the Marketing Director to conceptualize, create, execute, and refine social media ads, email blasts, and other marketing tools. </span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Check in Daily with SEO Manager and Marketing Director at start of shift to prioritize tasks to ensure efficiency as a department. </span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Stay up-to-date with relevant brands, competitors, trends, and social media technologies.</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Use social analytics tool to deliver weekly reports on social growth and engagement</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Secures patient information and maintains patient confidence by completing and safeguarding medical records; keeping patient information confidential.</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Support and set up all Contour Dermatology events </span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Abide by all HIPAA rules and regulations as put in place by Contour Dermatology </span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Leadership – Maintain a positive, upbeat role, promote and exemplify Company values and represents departmental objectives and interests to internal and external customers</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Customer Service – Follow up on complaints, questions, and concerns; respond to internal/external customer needs in a friendly, timely and efficient manner</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Teamwork - Develop and promote teamwork and cooperation among co-workers</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Safety – Comply with established safe work practices and attend to all safety-related training provided or made available by the Company.</span></span></span></span></li>\n\t<li><span style=\"font-size:12pt;\"><span style=\"font-family:'AvantGarde Md BT', sans-serif;\"><span style=\"font-size:11pt;\"><span style=\"font-family:'Calibri Light', sans-serif;\">Other duties as assigned</span></span></span></span></li>\n</ul>",
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