PR Account Executive (Sweden)

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    "datePosted": "2026-01-29",
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    "description": "<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Working at PRLab</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt\">At PRLab we breathe innovation and we are always looking for fresh talent who are just as enthusiastic about a successful PR campaign as we are. In short, we approach this quite differently: we believe in an integrated marketing approach with PR as a prominent factor. This involves multiple touchpoints to reach the target groups of our customers everywhere. We do this proactively; so we don't wait and go to the seams to deliver results and reinvent the concept of “PR”! We are an international team with an HQ in the heart of Amsterdam and offices popping up around the globe.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">About the Job</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt\">We are seeking a results-driven PR Account Executive to join our team. The ideal candidate will bring a PR experience background, a strong media network, and a proven track record of successfully managing and retaining client accounts. This role involves exceeding KPIs by implementing clear client strategies, showcasing creativity, taking full ownership of designated markets, collaborating as the main point of contact for market accounts in meetings, delegating market-specific tasks, and providing weekly updates and reports along with weekly meetings to discuss strategy and retention.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">What we seek in you:</span></p>\n<p><br></p>\n<ul>\n<li><span style=\"font-size: 12pt\">A bachelors or equivalent in PR/Journalism/Communication</span></li>\n<li><span style=\"font-size: 12pt\">Two years of experience in PR or a related field is mandatory</span></li>\n<li><span style=\"font-size: 12pt\">Experience in sales</span></li>\n<li><span style=\"font-size: 12pt\">Fluent in English</span></li>\n<li><span style=\"font-size: 12pt\">No 9 to 5 mentality; we are a startup and some chaos is part of it!</span></li>\n<li><span style=\"font-size: 12pt\">You are interested in language and able to think creatively with words, while maintaining a professional tone</span></li>\n<li><span style=\"font-size: 12pt\">Are able to have a professional attitude with clients</span></li>\n<li><span style=\"font-size: 12pt\">Can handle client confrontation</span></li>\n<li><span style=\"font-size: 12pt\">Are articulate under pressure</span></li>\n<li><span style=\"font-size: 12pt\">Attention to detail</span></li>\n<li><span style=\"font-size: 12pt\">Are comfortable asking questions while proposing solutions</span></li>\n<li><span style=\"font-size: 12pt\">Are ambitious, detail-oriented, positive, decisive, and proactive</span></li>\n<li><span style=\"font-size: 12pt\">Experience in B2B, SaaS, Tech and startup industries is desirable</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Your duties may include, but are not limited to:</span></p>\n<p><br></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Participating in meetings with clients to discuss campaign strategies and goals, then developing a plan to achieve them</span></li>\n<li><span style=\"font-size: 12pt\">Communicating with clients to ensure they are satisfied with their campaigns and evaluating progress with the client</span></li>\n<li><span style=\"font-size: 12pt\">Reviewing analytics data (including but not limited to competitor tracking) to determine effectiveness of previous campaigns and planning future ones accordingly</span></li>\n<li><span style=\"font-size: 12pt\">Developing and maintaining client relationships to ensure satisfaction with services provided by the agency</span></li>\n<li><span style=\"font-size: 12pt\">Preparing reports detailing the work performed on each campaign</span></li>\n<li><span style=\"font-size: 12pt\">Pitching and newsjacking</span></li>\n<li><span style=\"font-size: 12pt\">Media training</span></li>\n<li><span style=\"font-size: 12pt\">Writing or revising content</span></li>\n<li><span style=\"font-size: 12pt\">In addition to PR responsibilities, you will also play an active role in sales: helping identify leads, pitch services, and contribute to business development efforts.</span></li>\n<li><span style=\"font-size: 12pt\">Liaising with media, clients, and stakeholders</span></li>\n<li><span style=\"font-size: 12pt\">Sometimes developing content for social media accounts and writing blog posts</span></li>\n<li><span style=\"font-size: 12pt\">Creation of strategy and planning of things such as content, press releases, etc.</span></li>\n<li><span style=\"font-size: 12pt\">Sometimes: Event support (when requested by the client), including finding videographers, photographers, etc.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Why PRLab?</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt\">At PRLab, we believe in rewarding excellence. Here's what's in it for you:</span></p>\n<p><span style=\"font-size: 12pt\">🕰️ Hybrid working</span></p>\n<p><span style=\"font-size: 12pt\">🌴 Individual and corporate incentives including company events, social activities, and unforgettable trips to destinations such as Portugal, Spain, and more!</span></p>\n<p><span style=\"font-size: 12pt\">🏖️ 25 days paid vacation days per year (pro-rata), including statutory days</span></p>\n<p><span style=\"font-size: 12pt\">Diversity &amp; Inclusion ❤️</span></p>\n<p><span style=\"font-size: 12pt\">We have an unwavering commitment to diversity with the aim that every one of our people has a full sense of belonging within our organisation.</span></p>\n<p><span style=\"font-size: 12pt\">As a business imperative, every person at PRLab has the responsibility to create and sustain an inclusive environment. Inclusion and diversity are fundamental to our culture and core values.</span></p>\n<p><span style=\"font-size: 12pt\">Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Ready to Join PRLab? </span><span style=\"font-size: 12pt\">🚀</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt\">Your journey with us will be defined by clear focus, intensive training, and a comprehensive development program. You'll enjoy a competitive salary complemented by an enticing list of perks and benefits. Our lively office is nestled in the vibrant Amsterdam Central area, easily accessible via public transport. Join our international, diverse, and young team of 14 nationalities for after-work drinks, outdoor adventures, and much more! Don't miss out on this thrilling adventure with PRLab professionals. If this already feels like home to you, seize the opportunity and apply now!</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Compensation</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt\">€2900 monthly and is dependent on various factors including experience of the candidate and total compensation offering which includes a commission.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Interview Process</span></p>\n<p><br></p>\n<p><span style=\"font-size: 12pt\">Initially, you will be sent a task to complete, then an invitation for a screening interview if your completed task meets our expectations. Following that, the Hiring Manager will reach out to you if there are potential synergies between us. Subsequently, there will be a final interview with the CEO, depending on the specific role for which you have applied.</span></p>\n<p><span style=\"font-size: 12pt\">Should you be successful, the freelancer agreement will be sent through to you followed by a detailed onboarding process. You will be guided through each step by our HR and Operations teams.</span></p>",
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