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HomeCompaniesB12A2E9887B149F6AE8C78BB0F4D2B65Manager, Digital Performance & CRM

Manager, Digital Performance & CRM

B12A2E9887B149F6AE8C78BB0F4D2B65 · Torrance, CA 90505; 2901 Airport Drive, Torrance, CA, 90505, USA · Active · $130,000–$150,000 / year · Paycom ATS

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FieldValue
CompanyB12A2E9887B149F6AE8C78BB0F4D2B65
TitleManager, Digital Performance & CRM
Normalized title-
Department / team-
LocationTorrance, CA, United States
Work model-
Employment typeFull Time
Salary$130,000–$150,000 / year
Statusactive
ATS providerPaycom ATS
Posted / first seen2026-05-13 / 2026-05-31
Changed / last seen2026-05-31 / 2026-06-06

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Linked records

CompanyB12A2E9887B149F6AE8C78BB0F4D2B65
Source29402f1d-884e-47a2-a99c-226bbbcc1bf9
ATS providerPaycom ATS

Description

Description SUMMARY Robinson Helicopter Company (RHC) is seeking a highly strategic and results-oriented Manager of Digital Performance & CRM to lead our comprehensive digital presence. This pivotal role is responsible for overseeing our digital marketing ecosystem, driving brand awareness, engagement, and conversion across various platforms. You'll be a key driver of RHC’s digital marketing growth and success, collaborating across engineering, sales, marketing, and communications. This is a unique opportunity to shape the digital future of an iconic brand in the aviation industry, with a focus on long-term strategy and measurable outcomes. POSITION RESPONSIBILITIES: Agency Management & Project Leadership: You will oversee, and long-term project manage two external agencies, ensuring their work aligns with RHC's strategic goals and delivers on key performance indicators. This includes developing short-term and long-term timelines, holding agencies accountable for deliverables, and maintaining strong project management discipline to achieve business targets and advance our digital brand value. Oversee Advertising Campaigns: Develop, manage, and optimize strategic advertising campaigns in conjunction with the agency across platforms such as paid print, digital Google Ads, and display networks, maximizing reach, ROI and driving actionable and measurable outcomes. Develop and Implement Digital Marketing Strategy: Formulate and execute integrated digital marketing campaigns encompassing SEO, SEM, social media, strong email marketing campaigns via the company’s CRM, and content marketing to achieve RHC's business objectives. Provide Website Leadership & Agency Oversight: Guide and long-term project manage an external agency dedicated to UX development, maintenance, and optimization of the RHC website. Your goal will be to ensure a seamless user experience, align with brand strategy, and drive significant traffic and conversions. Lead Social Media Strategy: Develop and scale RHC's social media plan, significantly growing engagement and driving actionable outcomes. You'll also manage a dedicated Social Media Strategist responsible for day-to-day posting across platforms like Facebook, Instagram, Twitter, LinkedIn, and others. Analyze and Report Performance: Track and meticulously analyze key performance indicators (KPIs) across the entire RHC digital brand ecosystem. You'll provide insightful reports and recommendations for continuous improvement and optimization. Team Leadership and Collaboration: Work closely with our external agencies and internal RHC team members to create cohesive, integrated campaigns. You'll provide strategic guidance and foster a collaborative environment to ensure alignment across experience marketing and dealer and service center marketing. Stay Updated on Trends: Continuously research and identify new digital marketing trends, tools, and technologies to maintain a competitive edge and bring new growth opportunities to RHC. Qualifications QUALIFICATIONS: A Bachelor of Arts degree in marketing, advertising, communications, digital strategy, or a related field and 7+ years of proven experience in a digital marketing leadership role, with a strong emphasis on strategy, agency management, and long-term project oversight or an equivalent with more than 12 years’ experience. Exceptional written and verbal communication skills with the ability to tailor actionable messaging to diverse audiences, including senior leadership and external partners. Demonstrated expertise in digital marketing, including SEO, SEM, social media marketing, content strategy, email marketing, CRM systems and execute integrated campaigns that drive measurable results. Superior analytical and problem-solving skills with a data-driven approach to campaign optimization and a keen eye for detail. Strong organizational skills and the ability to effectively juggle multiple complex projects with finesse, prioritizing tasks, managing deadlines, and ensuring seamless campaign execution across various initiatives. Proven ability to develop short-term and long-term timelines and strong project management skills to achieve business targets and advance digital brand value. Adaptable and flexible in a team environment, adjusting to changing circumstances and priorities as needed. Proficiency in design tools such as Oracle CRM, Oracle Eloqua, Canva, Squarespace, Adobe Creative Suite, iMovie, Uniqode, and InDesign. A passion for transportation, aviation and/or Robinson Helicopter's legacy of innovation. Bonus Points If You Have: In-depth knowledge of the aviation, mobility, or manufacturing industry. Bilingual in English and Spanish. Ready to take flight with RHC's digital marketing efforts? We're looking for someone who can not only strategize but also meticulously execute and manage our digital agencies to achieve outstanding results. If you have the drive and expertise to elevate our brand in the digital space, we encourage you to apply! SUPERVISORY RESPONSIBILITIES: Two agencies plus 1-3 additional staff WORK CONTACTS: This position interacts with agencies, media, marketing, sales, finance, human resources, manufacturing personnel and sometimes dealers and service centers. PHYSICAL EFFORT: This position may occasionally be required to lift up to 25 lbs. Must be able to remain in a stationary position at 75%. SAFETY: You must be able to perform this job safely without endangering the health or safety of yourself or others. You must also be able to read safety manuals and implement safety procedures. Travel: 10-20%. US and International travel may be required but is not guaranteed. WORKING CONDITIONS: Works throughout the premises as needed. The work environment may have noise levels ranging from medium to quiet. The environment for this position varies from clean, climate-controlled offices to manufacturing areas. This job description portrays in general terms the type and level(s) of work performed and is not intended to be all-inclusive or to represent specific duties of any one incumbent. The knowledge, skills, and abilities may be acquired through a combination of formal schooling, self-education, prior experience, or on-the-job training. The company reserves the right to modify, supplement, delete, or augment the duties and responsibilities specified in the position description at the company’s sole and absolute discretion. Duties other than those expressly specified may be assigned from time to time. Salary Range: $130,000.00-$150,000.00 Annually

Full job record

Job ID11d563f0d306fabae2a1d755c9f63103c19a15b6
Org ID642907e8-5c99-40f4-ae46-a44b16d375c5
Source ID29402f1d-884e-47a2-a99c-226bbbcc1bf9
Board ID29402f1d-884e-47a2-a99c-226bbbcc1bf9
Providerpaycom
Provider Job Key78180
TitleManager, Digital Performance & CRM
Normalized Title
Statusactive
Activeyes
Location TextTorrance, CA 90505; 2901 Airport Drive, Torrance, CA, 90505, USA
Department
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Employment Typefull_time
Workplace Type
Remote Policy
CountryUnited States
RegionCA
CityTorrance
Salary Raw$130,000.00 - $150,000.00 Salary
Salary Min130,000
Salary Max150,000
Salary CurrencyUSD
Salary Periodyear
Source URLhttps://www.paycomonline.net/v4/ats/web.php/jobs/ViewJobDetails?job=78180&clientkey=B12A2E9887B149F6AE8C78BB0F4D2B65
Apply URLhttps://www.paycomonline.net/v4/ats/web.php/jobs/ViewJobDetails?job=78180&clientkey=B12A2E9887B149F6AE8C78BB0F4D2B65
First Seen At2026-05-31 19:05:31Z
Last Seen At2026-06-06 19:40:19Z
Last Checked At2026-06-06 19:40:19Z
Last Changed At2026-05-31 19:05:31Z
Inactive At
Source Posted At2026-05-13 00:00:00Z
Source Updated At
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The company reserves the right to modify, supplement, delete, or augment the duties and responsibilities specified in the position description at the company&rsquo;s sole and absolute discretion.&nbsp; Duties other than those expressly specified may be assigned from time to time.\\r\\n\\r\\nSalary Range: &nbsp;$130,000.00-$150,000.00 Annually\\r\\n\\r\\n&nbsp;\\r\\n\",\"responsibilities\":\"SUMMARY\\n\\nRobinson Helicopter Company (RHC) is seeking a highly strategic and results-oriented Manager of Digital Performance &amp; CRM to lead our comprehensive digital presence. This pivotal role is responsible for overseeing our digital marketing ecosystem, driving brand awareness, engagement, and conversion across various platforms. You&#39;ll be a key driver of RHC&rsquo;s digital marketing growth and success, collaborating across engineering, sales, marketing, and communications. 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We&#39;re looking for someone who can not only strategize but also meticulously execute and manage our digital agencies to achieve outstanding results. If you have the drive and expertise to elevate our brand in the digital space, we encourage you to apply!\\r\\n\\r\\n&nbsp;\\r\\n\\r\\nSUPERVISORY RESPONSIBILITIES:\\r\\n\\r\\nTwo agencies plus 1-3 additional staff\\r\\n\\r\\nWORK CONTACTS:\\r\\n\\r\\nThis position interacts with agencies, media, marketing, sales, finance, human resources, manufacturing personnel and sometimes dealers and service centers.\\r\\n\\r\\nPHYSICAL EFFORT:\\r\\n\\r\\nThis position may occasionally be required to lift up to 25 lbs.&nbsp; Must be able to remain in a stationary position at 75%. \\r\\n\\r\\nSAFETY:\\r\\n\\r\\nYou must be able to perform this job safely without endangering the health or safety of yourself or others. You must also be able to read safety manuals and implement safety procedures. \\r\\n\\r\\nTravel: 10-20%.&nbsp; US and International travel may be required but is not guaranteed. \\r\\n\\r\\nWORKING CONDITIONS:\\r\\n\\r\\nWorks throughout the premises as needed. The work environment may have noise levels ranging from medium to quiet. The environment for this position varies from clean, climate-controlled offices to manufacturing areas.\\r\\n\\r\\nThis job description portrays in general terms the type and level(s) of work performed and is not intended to be all-inclusive or to represent specific duties of any one incumbent.&nbsp; The knowledge, skills, and abilities may be acquired through a combination of formal schooling, self-education, prior experience, or on-the-job training. The company reserves the right to modify, supplement, delete, or augment the duties and responsibilities specified in the position description at the company&rsquo;s sole and absolute discretion.&nbsp; Duties other than those expressly specified may be assigned from time to time.\\r\\n\\r\\nSalary Range: &nbsp;$130,000.00-$150,000.00 Annually\\r\\n\\r\\n&nbsp;\\r\\n\",\"experienceRequirements\":\"QUALIFICATIONS:\\r\\n\\r\\n\\r\\n\\tA Bachelor of Arts degree in marketing, advertising, communications, digital strategy, or a related field and 7+ years of proven experience in a digital marketing leadership role, with a strong emphasis on strategy, agency management, and long-term project oversight or an equivalent with more than 12 years&rsquo; experience.\\r\\n\\tExceptional written and verbal communication skills with the ability to tailor actionable messaging to diverse audiences, including senior leadership and external partners.\\r\\n\\tDemonstrated expertise in digital marketing, including SEO, SEM, social media marketing, content strategy, email marketing, CRM systems and execute integrated campaigns that drive measurable results.\\r\\n\\tSuperior analytical and problem-solving skills with a data-driven approach to campaign optimization and a keen eye for detail.\\r\\n\\tStrong organizational skills and the ability to effectively juggle multiple complex projects with finesse, prioritizing tasks, managing deadlines, and ensuring seamless campaign execution across various initiatives.\\r\\n\\tProven ability to develop short-term and long-term timelines and strong project management skills to achieve business targets and advance digital brand value.\\r\\n\\tAdaptable and flexible in a team environment, adjusting to changing circumstances and priorities as needed. &nbsp; \\r\\n\\tProficiency in design tools such as Oracle CRM, Oracle Eloqua, Canva, Squarespace, Adobe Creative Suite, iMovie, Uniqode, and InDesign. &nbsp; \\r\\n\\tA passion for transportation, aviation and/or Robinson Helicopter&#39;s legacy of innovation.\\r\\n\\r\\n\\r\\n&nbsp;\\r\\n\\r\\nBonus Points If You Have:\\r\\n\\r\\n\\r\\n\\tIn-depth knowledge of the aviation, mobility, or manufacturing industry.\\r\\n\\tBilingual in English and Spanish.\\r\\n\\r\\n\\r\\n\\r\\n\\r\\n\\r\\nReady to take flight with RHC&#39;s digital marketing efforts? We&#39;re looking for someone who can not only strategize but also meticulously execute and manage our digital agencies to achieve outstanding results. If you have the drive and expertise to elevate our brand in the digital space, we encourage you to apply!\\r\\n\\r\\n&nbsp;\\r\\n\\r\\nSUPERVISORY RESPONSIBILITIES:\\r\\n\\r\\nTwo agencies plus 1-3 additional staff\\r\\n\\r\\nWORK CONTACTS:\\r\\n\\r\\nThis position interacts with agencies, media, marketing, sales, finance, human resources, manufacturing personnel and sometimes dealers and service centers.\\r\\n\\r\\nPHYSICAL EFFORT:\\r\\n\\r\\nThis position may occasionally be required to lift up to 25 lbs.&nbsp; Must be able to remain in a stationary position at 75%. \\r\\n\\r\\nSAFETY:\\r\\n\\r\\nYou must be able to perform this job safely without endangering the health or safety of yourself or others. You must also be able to read safety manuals and implement safety procedures. \\r\\n\\r\\nTravel: 10-20%.&nbsp; US and International travel may be required but is not guaranteed. \\r\\n\\r\\nWORKING CONDITIONS:\\r\\n\\r\\nWorks throughout the premises as needed. The work environment may have noise levels ranging from medium to quiet. The environment for this position varies from clean, climate-controlled offices to manufacturing areas.\\r\\n\\r\\nThis job description portrays in general terms the type and level(s) of work performed and is not intended to be all-inclusive or to represent specific duties of any one incumbent.&nbsp; The knowledge, skills, and abilities may be acquired through a combination of formal schooling, self-education, prior experience, or on-the-job training. The company reserves the right to modify, supplement, delete, or augment the duties and responsibilities specified in the position description at the company&rsquo;s sole and absolute discretion.&nbsp; Duties other than those expressly specified may be assigned from time to time.\\r\\n\\r\\nSalary Range: &nbsp;$130,000.00-$150,000.00 Annually\\r\\n\\r\\n&nbsp;\\r\\n\",\"validThrough\":\"2026-08-31\",\"workHours\":\"Day\"}",
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    "qualifications": "<p style=\"margin-left:24px;\"><span style=\"font-family:'Times New Roman', serif;\"><strong><span style=\"font-family:Calibri, sans-serif;\">QUALIFICATIONS:</span></strong></span></p>\r\n\r\n<ul>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">A Bachelor of Arts degree in marketing, advertising, communications, digital strategy, or a related field and 7+ years of proven experience in a digital marketing leadership role, with a strong emphasis on strategy, agency management, and long-term project oversight or an equivalent with more than 12 years&rsquo; experience.</span></span></li>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Exceptional written and verbal communication skills with the ability to tailor actionable messaging to diverse audiences, including senior leadership and external partners.</span></span></li>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Demonstrated expertise in digital marketing, including SEO, SEM, social media marketing, content strategy, email marketing, CRM systems and execute integrated campaigns that drive measurable results.</span></span></li>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Superior analytical and problem-solving skills with a data-driven approach to campaign optimization and a keen eye for detail.</span></span></li>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Strong organizational skills and the ability to effectively juggle multiple complex projects with finesse, prioritizing tasks, managing deadlines, and ensuring seamless campaign execution across various initiatives.</span></span></li>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Proven ability to develop short-term and long-term timelines and strong project management skills to achieve business targets and advance digital brand value.</span></span></li>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Adaptable and flexible in a team environment, adjusting to changing circumstances and priorities as needed. &nbsp; </span></span></li>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Proficiency in design tools such as Oracle CRM, Oracle Eloqua, Canva, Squarespace, Adobe Creative Suite, iMovie, Uniqode, and InDesign. &nbsp; </span></span></li>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">A passion for transportation, aviation and/or Robinson Helicopter&#39;s legacy of innovation.</span></span></li>\r\n</ul>\r\n\r\n<p>&nbsp;</p>\r\n\r\n<p><span style=\"font-family:'Times New Roman', serif;\"><strong><span style=\"font-family:Calibri, sans-serif;\">Bonus Points If You Have:</span></strong></span></p>\r\n\r\n<ul>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">In-depth knowledge of the aviation, mobility, or manufacturing industry.</span></span></li>\r\n\t<li><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Bilingual in English and Spanish.</span></span></li>\r\n</ul>\r\n\r\n<div style=\"text-align:center;\">\r\n<hr /></div>\r\n\r\n<p><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Ready to take flight with RHC&#39;s digital marketing efforts? We&#39;re looking for someone who can not only strategize but also meticulously execute and manage our digital agencies to achieve outstanding results. If you have the drive and expertise to elevate our brand in the digital space, we encourage you to apply!</span></span></p>\r\n\r\n<div style=\"page-break-after: always\"><span style=\"display: none;\">&nbsp;</span></div>\r\n\r\n<p><span style=\"font-family:'Times New Roman', serif;\"><strong><span style=\"font-family:Calibri, sans-serif;\">SUPERVISORY RESPONSIBILITIES:</span></strong></span></p>\r\n\r\n<p style=\"margin-left:-6px;margin-right:96px;\"><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Two agencies plus 1-3 additional staff</span></span></p>\r\n\r\n<p><span style=\"font-family:'Times New Roman', serif;\"><strong><span style=\"font-family:Calibri, sans-serif;\">WORK CONTACTS:</span></strong></span></p>\r\n\r\n<p style=\"margin-left:-6px;\"><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">This position interacts with agencies, media, marketing, sales, finance, human resources, manufacturing personnel and sometimes dealers and service centers.</span></span></p>\r\n\r\n<p style=\"margin-left:-6px;\"><span style=\"font-family:'Times New Roman', serif;\"><strong><span style=\"font-family:Calibri, sans-serif;\">PHYSICAL EFFORT:</span></strong></span></p>\r\n\r\n<p style=\"margin-left:-6px;\"><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">This position may occasionally be required to lift up to 25 lbs.&nbsp; Must be able to remain in a stationary position at 75%. </span></span></p>\r\n\r\n<p><span style=\"font-family:'Times New Roman', serif;\"><strong><span style=\"font-family:Calibri, sans-serif;\">SAFETY:</span></strong></span></p>\r\n\r\n<p style=\"margin-left:-6px;\"><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">You must be able to perform this job safely without endangering the health or safety of yourself or others. You must also be able to read safety manuals and implement safety procedures. </span></span></p>\r\n\r\n<p style=\"margin-left:-6px;\"><span style=\"font-family:'Times New Roman', serif;\"><strong><span style=\"font-family:Calibri, sans-serif;\">Travel:</span></strong><span style=\"font-family:Calibri, sans-serif;\"> 10-20%.&nbsp; US and International travel may be required but is not guaranteed. </span></span></p>\r\n\r\n<p style=\"margin-left:-6px;\"><span style=\"font-family:'Times New Roman', serif;\"><strong><span style=\"font-family:Calibri, sans-serif;\">WORKING CONDITIONS:</span></strong></span></p>\r\n\r\n<p style=\"margin-left:-6px;\"><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">Works throughout the premises as needed. The work environment may have noise levels ranging from medium to quiet. The environment for this position varies from clean, climate-controlled offices to manufacturing areas.</span></span></p>\r\n\r\n<p style=\"margin-left:-6px;\"><span style=\"font-family:'Times New Roman', serif;\"><span style=\"font-family:Calibri, sans-serif;\">This job description portrays in general terms the type and level(s) of work performed and is not intended to be all-inclusive or to represent specific duties of any one incumbent.&nbsp; The knowledge, skills, and abilities may be acquired through a combination of formal schooling, self-education, prior experience, or on-the-job training. The company reserves the right to modify, supplement, delete, or augment the duties and responsibilities specified in the position description at the company&rsquo;s sole and absolute discretion.&nbsp; Duties other than those expressly specified may be assigned from time to time.</span></span></p>\r\n\r\n<p style=\"margin-left:-6px;\">Salary Range: &nbsp;$130,000.00-$150,000.00 Annually</p>\r\n\r\n<p style=\"margin-left:-6px;\">&nbsp;</p>\r\n",
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    "description": "SUMMARY\n\nRobinson Helicopter Company (RHC) is seeking a highly strategic and results-oriented Manager of Digital Performance & CRM to lead our compreh...",
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