Home › Companies › DealerOn › Director of SEO
Director of SEO
DealerOn · Remote (United States), United States · Remote · Active · $106,400–$161,400 / year · Rippling ATS
Job facts
| Field | Value |
|---|---|
| Company | DealerOn |
| Title | Director of SEO |
| Normalized title | - |
| Department / team | SEO |
| Location | United States |
| Work model | Remote / Remote |
| Employment type | Full Time |
| Salary | $106,400–$161,400 / year |
| Status | active |
| ATS provider | Rippling ATS |
| Posted / first seen | 2026-06-02 / 2026-06-04 |
| Changed / last seen | 2026-06-06 / 2026-06-06 |
Related slices
| Page | What it contains | Open |
|---|---|---|
| Company jobs | Active postings from DealerOn. | Open |
| Company breakdowns | Role, location, ATS, and work model facets for this company. | Open |
| ATS provider jobs | Active postings observed through Rippling ATS. | Open |
| Provider filtered search | The same provider as a filtered job collection. | Open |
| Department jobs | Active postings in SEO. | Open |
| Work model jobs | Active Remote postings. | Open |
| Lifecycle events | Open, update, close, and reopen events for this posting. | Open |
| Original posting | Canonical source or apply URL captured from the ATS. | Open |
Linked records
| Company | DealerOn |
| Source | a10e2ffb-b5b1-4e98-bf6b-09809d7a1994 |
| ATS provider | Rippling ATS |
Description
company
About DealerOn
We are an online marketing company providing website and agency services to automotive dealerships across North and South America. We are known for our cutting-edge products that streamline the car buying process and provide an experience both shoppers and dealers love. Our business model is working: we were recognized on the Inc. 5000 list of fastest growing companies six years in a row, expanding to over 30 manufacturer relationship, and over 5,000 dealer partners. We are proud of what our company has done, and it’s all due to the talented and diverse team we’ve been lucky enough to assemble.
role
Job Description:
The Director of SEO will be responsible for leading the SEO department, including overseeing the daily operations of the team, and setting the direction for future SEO growth and product efforts. The Director of SEO will lead the SEO management team and be responsible for offering SEO expertise to the team, establishing and maintaining high levels of customer satisfaction. This individual sets the departmental strategy, guides ongoing tactics and performs technical SEO audits on potential client websites. The Director attends major conferences as the subject matter expert and performs SEO demos.
Essential Functions:
Establish, monitor and maintain KPIs, metrics and quality controls for all initial and recurring tasks completed by SEO Managers Hire, terminate, and oversee employees within the department Adhere to Departmental budgeting requirements Address challenging situations with clients and deescalate client related fires Responsible for ongoing strategy for growth and retention of all clients Lead monthly audits on all work being performed on the SEO team Run client demos partnering with the Sales team Perform SEO audits on potential client sites Manage communications across DealerOn departments Keep key stakeholders abreast of progress and KPIs Oversee, develop, and perform ongoing training for the SEO team
Required Skills/Experience:
Bachelor’s Degree or equivalent industry-specific experience 8 years local SEO experience 4 years of experience managing SEO and Digital marketing teams Excellent attention to detail, especially with communication (written and verbal) and meeting deadlines Working HTML and CSS knowledge Proficient in Adobe and Microsoft Suites (Word/Excel/Photoshop) Experience with SEO/Site auditing tools (Screaming Frog) Excellent content writing and content editing ability Proficient in Google Analytics and data analysis
Preferred Skills/Experience:
15 years’ experience in field or career Advanced experience in Local SEO Ability to confidently communicate with automotive dealers Experience managing processes for a large team of SEO and digital marketing Consultants
#LI-Remote
This position is open to US residents only.
The targeted salary range for this position is $106,400 - $161,400.
The posted salary range for this position may be adjusted based on job-related factors permitted by law, such as experience and training; internal pay equity; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions.
Perks and Benefits:
Aside from the awesome people you will get to interact with on a daily basis, we offer a number of benefits, including:
Medical, dental and vision insurance Company matched 401K plan Flexible PTO + Sick Leave 6 weeks paid Parental Leave 8 Paid National Holidays Company-paid basic Life Insurance Voluntary supplemental Life Insurance Voluntary long-term/short-term disability insurance Voluntary Pet Insurance Optional Healthcare/Dependent Care FSA Account
DealerOn is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We also participate in E-Verify (for more information, click here: E-Verify Participation and Right to Work ). A successful candidate must pass a background check as a condition of joining the team.
Full job record
| Job ID | 065a77db4379a30ef2a1d1db98bbcfb5f98c64d8 |
| Org ID | 2573f77d-e435-4341-9918-3747e659f17b |
| Source ID | a10e2ffb-b5b1-4e98-bf6b-09809d7a1994 |
| Board ID | a10e2ffb-b5b1-4e98-bf6b-09809d7a1994 |
| Provider | rippling |
| Provider Job Key | 3bc0d5ea-a5e5-4451-a398-539b53781391 |
| Title | Director of SEO |
| Normalized Title | — |
| Status | active |
| Active | yes |
| Location Text | Remote (United States), United States |
| Department | SEO |
| Team | — |
| Employment Type | full_time |
| Workplace Type | remote |
| Remote Policy | remote |
| Country | United States |
| Region | — |
| City | — |
| Salary Raw | USD 106400-161400 YEAR |
| Salary Min | 106,400 |
| Salary Max | 161,400 |
| Salary Currency | USD |
| Salary Period | year |
| Source URL | https://ats.rippling.com/dealeron/jobs/3bc0d5ea-a5e5-4451-a398-539b53781391 |
| Apply URL | https://ats.rippling.com/dealeron/jobs/3bc0d5ea-a5e5-4451-a398-539b53781391 |
| First Seen At | 2026-06-04 11:13:02Z |
| Last Seen At | 2026-06-06 08:45:45Z |
| Last Checked At | 2026-06-06 08:45:45Z |
| Last Changed At | 2026-06-06 08:45:45Z |
| Inactive At | — |
| Source Posted At | 2026-06-02 18:22:53Z |
| Source Updated At | — |
| Raw Payload Uri | s3://job-postings-prod-raw-590183727216/raw/provider=rippling/board=dealeron/date=2026-06-06/2026-06-06T08-45-44-206Z-fa46f7bc35d668ada4965a1d2d5afa7bdb83a983be586298ee37b5515b21513f.json |
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"role": "<meta><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><br></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:15pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"font-size:15pt;white-space:pre-wrap;\">Job Description:</strong></b></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\"> </span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\">The Director of SEO will be responsible for leading the SEO department, including overseeing the daily operations of the team, and setting the direction for future SEO growth and product efforts. The Director of SEO will lead the SEO management team and be responsible for offering SEO expertise to the team, establishing and maintaining high levels of customer satisfaction. This individual sets the departmental strategy, guides ongoing tactics and performs technical SEO audits on potential client websites. The Director attends major conferences as the subject matter expert and performs SEO demos.</span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\"> </span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"white-space:pre-wrap;\">Essential Functions:</strong></b></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Establish, monitor and maintain KPIs, metrics and quality controls for all initial and recurring tasks completed by SEO Managers</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Hire, terminate, and oversee employees within the department</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Adhere to Departmental budgeting requirements</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Address challenging situations with clients and deescalate client related fires</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Responsible for ongoing strategy for growth and retention of all clients</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Lead monthly audits on all work being performed on the SEO team</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Run client demos partnering with the Sales team</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Perform SEO audits on potential client sites</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Manage communications across DealerOn departments</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Keep key stakeholders abreast of progress and KPIs</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Oversee, develop, and perform ongoing training for the SEO team</span></li></ul><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\"> </span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"white-space:pre-wrap;\">Required Skills/Experience:</strong></b></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Bachelor’s Degree or equivalent industry-specific experience</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">8 years local SEO experience</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">4 years of experience managing SEO and Digital marketing teams</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Excellent attention to detail, especially with communication (written and verbal) and meeting deadlines</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Working HTML and CSS knowledge</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Proficient in Adobe and Microsoft Suites (Word/Excel/Photoshop)</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Experience with SEO/Site auditing tools (Screaming Frog)</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Excellent content writing and content editing ability</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Proficient in Google Analytics and data analysis</span></li></ul><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\"> </span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"white-space:pre-wrap;\">Preferred Skills/Experience:</strong></b></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">15 years’ experience in field or career</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Advanced experience in Local SEO</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Ability to confidently communicate with automotive dealers</span></li><li style=\"font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"white-space:pre-wrap;\">Experience managing processes for a large team of SEO and digital marketing Consultants</span></li></ul><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\"> </span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\">#LI-Remote </span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\"> </span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"white-space:pre-wrap;\">This position is open to US residents only.</strong></b></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\"> </span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"white-space:pre-wrap;\">The targeted salary range for this position is $106,400 - $161,400.</strong></b></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:13pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">The posted salary range for this position may be adjusted based on job-related factors permitted by law, such as experience and training; internal pay equity; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions.</span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><br></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:13pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"font-size:11pt;white-space:pre-wrap;\">Perks and Benefits:</strong></b></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:13pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Aside from the awesome people you will get to interact with on a daily basis, we offer a number of benefits, including:</span></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Medical, dental and vision insurance</span></li><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Company matched 401K plan</span></li><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Flexible PTO + Sick Leave</span></li><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">6 weeks paid Parental Leave</span></li><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">8 Paid National Holidays</span></li><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Company-paid basic Life Insurance</span></li><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Voluntary supplemental Life Insurance</span></li><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Voluntary long-term/short-term disability insurance</span></li><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Voluntary Pet Insurance</span></li><li style=\"font-size:13pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Optional Healthcare/Dependent Care FSA Account</span></li></ul><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:13pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><br></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">DealerOn is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We also participate in E-Verify (for more information, click here: </span><a href=\"https://www.e-verify.gov/sites/default/files/everify/posters/EVerifyParticipationPoster.pdf\" target=\"_blank\" class=\"css-173makr-linkStyle\" style=\"color:rgb(30,74,169);cursor:pointer;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">E-Verify Participation</span></a><span style=\"font-size:11pt;white-space:pre-wrap;\"> and </span><a href=\"https://www.e-verify.gov/sites/default/files/everify/posters/IER_RightToWorkPoster%20Eng_Es.pdf\" target=\"_blank\" class=\"css-173makr-linkStyle\" style=\"color:rgb(30,74,169);cursor:pointer;\"><span style=\"font-size:11pt;white-space:pre-wrap;\">Right to Work</span></a><span style=\"font-size:11pt;white-space:pre-wrap;\">). A successful candidate must pass a background check as a condition of joining the team.</span></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><br></p>",
"company": "<meta><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"font-size:18pt;white-space:pre-wrap;\">About DealerOn</strong></b></p><p style=\"font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;\"><span style=\"color:rgb(43,51,58);background-color:rgb(255,255,255);white-space:pre-wrap;\">We are an online marketing company providing website and agency services to automotive dealerships across North and South America. We are known for our cutting-edge products that streamline the car buying process and provide an experience both shoppers and dealers love. Our business model is working: we were recognized on the Inc. 5000 list of fastest growing companies six years in a row, expanding to over 30 manufacturer relationship, and over 5,000 dealer partners. We are proud of what our company has done, and it’s all due to the talented and diverse team we’ve been lucky enough to assemble.</span></p>"
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